Scoot “China to the World”

Featuring a Chinese traveller trapped in his social media world, we delivered yet another creatively driven project for BLKJ for their client SCOOT. CRITICA handled the full suite of production, from live action direction and casting to shoot, post-production, and motion graphics.

To amplify the narrative, we integrated fun quirky motion graphics and 3D VFX, giving the film an energetic, modern aesthetic that draws viewers into the fast-paced, hyper-connected digital world.